What it is: A smudge-proof, retractable, and waterproof eyeliner that delivers bold, liquid-rich color that lasts up to 24 hours.
Highlighted Ingredients: - Vitamin E: Ensures a smooth, creamy glide for precise application.
- Carnauba Wax: Adds a flexible texture ideal for controlled, bold lines.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.
What Else You Need to Know: This gel eyeliner revolutionizes your makeup routine with liquid-rich precision in a convenient retractable design. The slanted precision tip creates sharps lines, graphic designs, or softly smoked definition in seconds, while the built-in blending brush diffuses definition effortlessly.
Don’t purchase this eyeliner.I really loved the dirty martini shade. Medium olive green/grey. After using about four times, all of the product was totally gone. I would have posted a picture, but I’ve already tossed it. Not worth the price at all.
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winner
Green eyes, Light Medium skin tone, Dry skin
3d ago
I love it but the product amount is ridiculous
I absolutely love this formula and applicator for this eyeliner. I have hooded eyes, oily eyelids and watery eyes and this stays in place on the my lids and waterline in every condition, temperature, etc. It’s the best eyeliner I’ve found that gives me a thin line that isn’t taking up my entire visible eyelid. It’s the perfect brown for blue eyes. The only CON is how little product you get for $26!! It’s insane!! I go through one in a month or less. It is not worth the price for the tinny amount of product you get. Unfortunately I’m going to keep buying it.
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xogossipgirl69
Blue eyes, Fair skin tone, Combination skin
Verified Purchase
3d ago
This product looks great. Blends nicely. Stays in place well. Easy to apply. All good things. But I bought one on September 18. It is used up already. October 4. I can’t recommend something that doesn’t last. I’ve never had an eyeliner last such a short period. Ever. Like. In life. In over 20 years of daily makeup wear. lol
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MYUGH
Brown eyes, Tan skin tone, Oily skin
5d ago
Recommended
Absolutely loved this. My only complaint is that there is very little product in the pencil. Ended up on vacation with none left because I had only had it for a few weeks. Great product. Just accustomed to having an eyeliner last for 3+ months.
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AEB201
Brown eyes, Light Medium skin tone, Dry skin
6d ago
Recommended
GENIUS, except…
The design of this eyeliner is literally GENIUS. The slanted thin tip allows me to tight line better than any other pencil I’ve used. It’s convinced me to finally give up on trying to master liquid liner, which allows a super tight line, but I just find I have more control with pencil and it can be more forgiving/easier to correct when I make a mistake. That said, there is little product compared to my other urban decay pencils (probably because it would break if rolled up too far) and can be scratchy when you’re down to the bottom. I also think the brush could be improved to one of those spongy sort of blenders. I REALLY want to give it five stars because they’re really on to something with the innovative design, but it’s too expensive to have to replenish every month.
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tfcfr1
Blue eyes, Fair skin tone, Combination skin
Verified Purchase
1w ago
A nightmare.
Firstly, I would not call this a liquid stick. It was really rough in application and did not slide nicely at all. Also, it is supposed to be able to be used with the blending brush, but only after I pretty much scratched my eyelid off was it at all blended, and the metal part attaching the blending bristles is so sharp (I found that out the hard way).
If I could return I would. But I wanted to make sure I was certain of my opinion on it.
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TessaGoldie
Blue eyes, Fair Light skin tone, Normal skin
1w ago
Not worth the price
Great concept but the product included is shockingly little. I have travel size UB pencils that have lasted a lot longer!
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AnshKe
Medium Tan skin tone
1w ago
Quite a problematic eyeliner
This eyeliner breaks quite easily when rolled up from its sleeve and during application, even when I'm careful to roll out only a small amount. It also doesn't apply smoothly onto my eyelid, I usually have to draw over the same area 2-3 times to make sure it all connects. In terms of durability, it's nowhere near UB's famous 24/7 waterproof cream eyeliner pencil. Quite disappointing for me.
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Alixie
Brown eyes, Fair skin tone, Dry skin
Verified Purchase
1w ago
Recommended
Stays in Place!
Stays in place and its easy to blend. Love the small brush at the end.
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IbeM
Green eyes, Light Medium skin tone, Normal skin
Verified Purchase
2w ago
Doesn’t last
The product is good, application is nice but it lasted only a month and I wasn’t using much of it.
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arish03579
Blue eyes, Fair Light skin tone, Combination skin
What it is: A smudge-proof, retractable, and waterproof eyeliner that delivers bold, liquid-rich color that lasts up to 24 hours.
Highlighted Ingredients: - Vitamin E: Ensures a smooth, creamy glide for precise application.
- Carnauba Wax: Adds a flexible texture ideal for controlled, bold lines.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.
What Else You Need to Know: This gel eyeliner revolutionizes your makeup routine with liquid-rich precision in a convenient retractable design. The slanted precision tip creates sharps lines, graphic designs, or softly smoked definition in seconds, while the built-in blending brush diffuses definition effortlessly.
Suggested Usage: -Glide along lash line for precise definition or bold graphic looks. -For a softer, smoky effect, use the built-in fluffy blending brush to diffuse. -Blend quickly! The high-impact formula sets fast for long-lasting wear.
Summary
5
4
3
2
1
4.5★
2500 Reviews*
92%
Recommended
*Some reviewers received something in exchange for a review (free product, payment, sweeps entry).
