What it is: A creamy, vegan eyeshadow single, delivering high-pigment, ultra-velvety, supercharged colors and finishes with long-lasting wear of up to 12 hours.
Ingredient Callouts: It is gluten-free and cruelty-free.
What Else You Need to Know: These vibrant, caffeine-packed shadows brighten and enhance eyes with shades and finishes ranging from neutral matte eyeshadows to golden-bronze shimmers and rich jewel tones. The velvety-soft formula glides on with minimal fallout and can be applied easily with a finger or blended with a brush.
I love extremely dark brows and this eyeshadow is perfect! The pigment is great and its’ staying power is fabulous! I HIGHLY recommend!
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BSGBeauty
Brown eyes, Deep skin tone, Combination skin
Verified Purchase
2mos ago
Recommended
Gothic style
Was searching for black and definitely found it. Use it for goth purposes.
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Alescooby
Verified Purchase
3mos ago
No way
The shade is pretty with blue eyes but honestly I’m glad I bought this on sale bc I would never pay full price for this. The fall out is crazy and pigment does not last. I love UD liners so had high hopes for this but nope
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meggy75
Blue eyes, Light Medium skin tone, Combination skin
3mos ago
It’s not really pigmented and takes me a couple of layers to reach the full black color. A little hard to blend too. Will try something else once I run out.
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Anonymous
Verified Purchase
4mos ago
Recommended
A must have
Rich color payoff with strong pigmentation. Most reviewers found that a single swipe delivers near-full opacity.
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sk61082
Verified Purchase
5mos ago
Recommended
This is a staple.
Easy to apply! Beautiful shimmer! I love that it is a "single" and will be purchase different colors.
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Nin12
Green eyes, Light Medium skin tone, Combination skin
Verified Purchase
6mos ago
Terrible performance
One star for the color, which was stunning on my hazel eyes and cool (pink-blue) complexion. The performance, however, is shockingly poor: ~20 minutes without primer, about 90 with primer, and roughly two hours if set with powder. I’ve genuinely had better longevity from children’s makeup.
I got the black one. It goes on highly pigmented (see picture) and it fades completely after less than one hour (see other picture). I tried it on two occasions and got the same result. Unacceptable at this price. I would get better results with the cheapest drugstore makeup.
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TenderRage
Brown eyes, Fair Light skin tone, Combination skin
7mos ago
Recommended
Great vibrant color choices and mattes
Teal shimmer, setlist, freebird and several other colors in the past. Wonderful shadows on all skin types and mattes certain shadows can have more fall out like the overly glittery ones.
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SNong49
Brown eyes, Medium skin tone, Dry skin
Verified Purchase
9mos ago
Recommended
DELIGHTFUL DUO
So excited! Two separate orders: URBAN DECAY "Freak," and URBAN DECAY " Psych,"
How cool to discover they are perfect mates!
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Kizz07
Hazel eyes, Light Medium skin tone, Dry skin
What it is: A creamy, vegan eyeshadow single, delivering high-pigment, ultra-velvety, supercharged colors and finishes with long-lasting wear of up to 12 hours.
Ingredient Callouts: It is gluten-free and cruelty-free.
What Else You Need to Know: These vibrant, caffeine-packed shadows brighten and enhance eyes with shades and finishes ranging from neutral matte eyeshadows to golden-bronze shimmers and rich jewel tones. The velvety-soft formula glides on with minimal fallout and can be applied easily with a finger or blended with a brush.
Mica, Talc, Ci 77891 / Titanium Dioxide, Caprylic/Capric Triglyceride, Ci 77007 / Ultramarines, Zinc Stearate, Ethylene/Acrylic Acid Copolymer, Boron Nitride, Ci 77492 / Iron Oxides, Ci 77491 / Iron Oxides, Sodium Dehydroacetate, Ci 77499 / Iron Oxides, Phenoxyethanol, Sorbic Acid, Caffeine, Cellulose.
Suggested Usage: -First, prime lids with Eyeshadow Primer Potion (sold separately) for more vibrant, crease-free color that lasts all day. -For even bolder, richer color, use a corresponding 24/7 Glide-On Eyeliner Pencil (sold separately) as an all-over base. -Apply the high-pigment eyeshadow using any UD Pro Eyeshadow Brush (sold separately), or use your fingertips for intense pigment payoff. -Use wet or dry. Mist your brush with All Nighter Long-Lasting Makeup Setting Spray (sold separately) before using shimmers to create a foiled, almost-wet effect. When working with mattes, dip brush into shadows first before misting with All Nighter for longer-lasting color. -Finally, lock down your makeup look for up to 16 hours with All Nighter Long-Lasting Makeup Setting Spray.
Summary
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4
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4.4★
315 Reviews*
90%
Recommended
*Some reviewers received something in exchange for a review (free product, payment, sweeps entry).