Joico

This damage-defense hero shields hair from the ravages of daily thermal styling, UV exposure and pollution. With bond-building protection against color fade, breakage and dryness, you'll have shinier, stronger, healthier hair.

• WHAT IT IS:
• A protective shield made in the USA
• WHAT IT DOES:
• Instant, daily protection from damaging heat, UV and environmental exposure; makes hair 4x more resistant to breakage during heat styling (against combing breakage on clean damaged hair); helps protect against color fade; leaves hair soft and shiny
• INGREDIENT HIGHLIGHTS:
• Arginine, a smart bonding molecule with both positive and negative sites, helps strengthen hair bonds and encourage bond renewal
• Protective lipid (the exact kind found in healthy hair) acts as a first line of defense to help prevent thermal, chemical, styling and UV damage; results are visible with the very first application
• Moringa seed oil, a rich source of antioxidants, vitamins A and E, zinc and silica (all fundamental to creating healthy, strong, damage-resistant hair), helps boost shine and softness
• SmartRelease Technology, a one-of-a-kind liposome delivery system, continuously releases a trifecta of healthy-hair ingredients (rosehip oil, arginine and keratin) to help repair, strengthen and protect hair from the effects of daily styling and wear
• HOW TO USE:
• Apply a small amount to damp hair from mid-lengths to ends prior to blow-drying, then style as usual