I’ve been using the Brow Freeze for over three years now, and no matter how much I try other brands out of curiosity, I always go back to my girl Anastasia! Genuinely the only product that holds my brows in place without the white residue. I can wear it for 10+ hours and it’ll still be as good as when I put it on in the morning!! This is coming from a girly that runs HOT and sweats all her makeup off all the time and constantly touches her face (esp that forehead brow sweat area). People talking about it being hard and unusable or how it molds????? Guys what 😭😭 make sure to store it with the cap tightly closed and on properly, and I ALWAYS use a clean spoolie when taking from the container. Store in a cool dry place and just this baby lasts me at least 4 months minimum because it does not need much to hold!!!!

Does what it’s supposed to in terms of hold, but does not play well with other brow products. No matter the order I use it, or use of setting products between, I find it melts/smears any products one may use on my brows for filling (pens, pencils, powders).

I love the results it doesn’t leave white flakes it holds all day.

After a week of use, the product completely changed consistency—it turned runny and started to leak. It no longer holds the brows in place, making it impossible to use.

This is my favorite thing ever. I highly recommend for anyone. My brows will stay ALL day with this

Absolutely horrible! Returned. Such a disappointment - skip this

I don’t know what kind of joke this is but they got me. I bought the full size pot and the special application tool in the hopes of getting my brows to stay where I wanted them. At the time I purchased these items, they were lauded as the go-to for serious hold. Important to point out as Ms. Beverly Hills has now released yet another “super hold” product. One that doesn’t force you to buy a separate applicator either! Imagine that? You’ll have to do it for me as I won’t be buying yet another ABH brow promise. I bought the mini and the full size of the pink tube, this one and the applicator and I’ve been nothing but disappointed. Wet brows or gooey brows that take time to dry down and even after hours out wearing this one someone asked me why my brows looked wet. Not a compliment. And before you decide that it was user error on my part, please allow me to assure you that I followed the instructions and even watched application videos for this product. The latter of which is a rarity for me! It’s just not a good product. Not if you want your fairly full brows to be groomed into a semi-laminated look. Or even close. And the disappointment and failure sting more after the tedium of application. I gave this product multiple tries and a lot of time. Please save yourself?

great brow tool. Only things ABH still probably does well. If this one is left on for too long though, it will start to flake.

Since this came out , i am a big fun and this the only one i have been using since day one it released it

I really love this brow gel. It will last all day and doesn’t leave crusty residue!