Bobbi Brown

What it is: A bestselling hydrating primer and moisturizer that nourishes, plumps, and preps skin to improve the look of foundation.

Highlighted Ingredients: 
- Vitamins B, C, and E: Help replenish and condition skin with essential nourishment.
- Hyaluronic Acid, Squalane, and Shea Butter: Help quickly hydrate, visibly plump, and prep skin for a fresh, healthy-looking glow.
- Grapefruit and Geranium: Leave a light, uplifting scent on skin.

Ingredient Callouts: Free of parabens, phthalates, and sulfates SLS & SLES. It is also gluten-free.

What Else You Need to Know: This hydrating formula blends the performance of a makeup primer with the cushion of a moisturizer. The rich yet lightweight and fast-absorbing texture layers seamlessly with makeup and other skincare products and grips foundation for smooth, seamless application.

Clinical Results: From consumer testing on 123 women after using product for 1 week:
- 98% said it left skin looking rejuvenated
- 96% said it left skin feeling nourished and conditioned
- 96% said it left skin feeling moisturized throughout the day
- 96% said it left skin looking healthy.
- 95% said it left skin feeling healthy and infused with moisture.
- 95% said it gripped makeup for flawless application.
- 95% said it layers well with makeup, helping makeup apply smoothly and evenly.
- 93% said if left skin feeling plumped.
- 91% said it improved the look of foundation.

This product is an Allure Best of Beauty award winner.